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How to write an essay introduction that isn't a placeholder

5 minute read · Updated 15 October 2026

If your introduction would work just as well at the start of someone else's essay on the same topic, it isn't doing its job. Markers notice this straight away, and it sets the tone for how they read the rest.

An example

Someone asked HAITE to check this introduction, with the dial on 6:

"In today's society, technology is very important. Technology is used by many people in today's society every day."

HAITE replied: "That's not an intro, that's a placeholder. 'In today's society' is the laziest possible opening, and you've said the same thing twice in two sentences. A good intro names the specific technology and stakes a position on it. What's the actual argument you're making?"

What's wrong with it

It doesn't say which technology. Phones, AI and the printing press are all technology, so the reader can't tell what the essay is about. It makes no claim anyone would argue with, because nobody thinks technology is unimportant. It repeats itself, which reads as filling space. And it opens with "In today's society", one of a handful of openings ("Since the dawn of time", "Throughout history", "The dictionary defines...") that teachers see constantly.

A structure that works

For most essays, three or four sentences are enough:

  1. Start with one specific fact, case, date or quote from your reading.
  2. Say what's disputed or surprising about it. That's the question your essay answers.
  3. Give your answer as a claim someone could disagree with, with the reasons you'll use to support it.

If you list your reasons in the last sentence, write your body paragraphs in that order. It makes the essay much easier to follow.

The example, rewritten

Fill the brackets from your own sources. Don't put in a number you haven't checked.

"In [year], [source] found that [specific finding about phone use in schools]. Many schools have since banned phones in lessons, but the evidence for these bans is weaker than their popularity suggests. This essay argues that bans help concentration in class but do little for students' wellbeing, because most heavy phone use happens outside school hours."

Now the reader knows the topic (phones in schools), the debate (do bans work?) and where you stand, and each body paragraph has something to prove.

Check yours

Questions people ask

How long should it be?

About a tenth of the essay, so around 120 to 180 words for 1,500 words. A long introduction usually means the argument starts too late.

Can I start with a question?

It's usually better to answer the question than to ask it. A rhetorical question hands the work to the reader.

Should I define my terms?

Only if the meaning is disputed and your argument depends on it. Quoting a dictionary for an everyday word wastes your opening.

When should I write it?

Last, or at least go back and rewrite it at the end. You'll know what your essay argues once the middle is written.

Try it on your own work

Paste your work into HAITE and it will tell you what's wrong with it. You set how harsh it is, from 1 to 10. It's free to start.

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